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Marketing

Showing 1-810 of 889 Thesis

Marketing. 4 min read

THE IMPACT OF PRODUCTION QUALITY ON CONSUMER BRAND LOYALTY (A CASE STUDY OF NIGERIA ...

This topic of this project is the impact of product quality on consumer brand loyalty its objective was to determine how product quality command the loyalty o...

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Marketing. 4 min read

THE IMPACT OF SALES PERSON IN MOTIVATING CONSUMERS BRAND PERFORMANCE FOR BEER PRODUC...

The major problem addressed in this study is the exploration of the reluctances the impact of sales person in motivating consumer brand preference for beer pr...

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Marketing. 4 min read

THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING PERFORMANCE OF BANKING SERVICE (A CA...

This study examined the role of product management in the marketing performance of bank service. Some of the objectives of this study were.
1. To find out ...

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Marketing. 3 min read

THE EFFECT OF PRODUCT RE-PACKAGING ON THE SALES REVENUE OF COMPANIES (A CASE STUDY O...

Product packaging is an important part of product development and planning which relate to the design of a products container or wrapper, whose purpose is bot...

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Marketing. 2 min read

THE INFLUENCE OF SALES PROMOTION ON CONSUMERS BRAND LOYALTY IN THE SOFT DRINKS INDUS...

This project is designed to give an insight on the influence of sales promotion on consumers brand loyalty with reference to Nigeria Bottling Company Plc (WBC...

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Marketing. 2 min read

THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING PERFORMANCE OF COS...

This research work is centered on the effectiveness of personal selling in the marketing of cosmetic. It is necessitated by managerial uncertainty with regard...

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Marketing. 2 min read

THE INFLUENCE OF ADVERTISING IN THE PATRONAGE OF FAST FOOD CENTERS IN OWERRI METROPO...

This study discussed on the influence of advertising in the patronage of fast food firms in Owerri metropolis. Chapter one discuss on the introduction backgro...

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Marketing. 3 min read

THE EFFECT OF COMMUNICATION GAP IN THE ACHIEVEMENT OF ORGANIZATIONAL GOAL (CASE STUD...

In writing an abstract, the researcher needs to write on how he or she intends carrying out a study. The topic of this project is the effect of communication ...

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Marketing. 2 min read

STRATEGIC MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN THE...

Consumer satisfaction is the economic justification for the existence of any business. Hence for any business to exist, survive and grow, the same plan must b...

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Marketing. 2 min read

PROMOTION AS A STRATEGY OF MANUFACTURING TOOLS FOR CONSUMERS LOYALTY (A CASE OF MAKA...

This project is designed to give an insight on the influence of sales promotion on consumers loyalty with reference to makeguns table wate, water, okigu imo s...

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Marketing. 3 min read

RELEVANCE OF MARKETING INFORMATION SYSTEM IN THE ACHIEVEMENT OF ORGANIZATIONAL OBJEC...

Relevance of marketing information system in the achievement organizational objective is focus of the research study Nigeria Bottling Company (NBC) Owerri a c...

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Marketing. 4 min read

SALES MANAGEMENT IN THE BREWERY INDUSTRY (A STUDY OF NIGERIA BOTTLING COMPANY PLC AB...

The research was carried out as a result of some of the following problems.Sales people represent their company to the outside world, consequently, opinion of...

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Marketing. 3 min read

SALES PROMOTION: A TOOL FOR ACHIEVING CUSTOMERS BRAND LOYALTY IN THE TABLE WATER IND...

This topic sales promotion: a tool for achieving customer brand loyalty in the table water industry was conducted to investigate the extent of relationship be...

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Marketing. 4 min read

SALES PROMOTION ACTIVITIES AS MEANS OF INCREASING PROFIT IN AN ORGANIZATION (A CASE ...

The purpose of this work is the final out the effect sales promotion in many organizations the benefit ranges from its support in profit generalization increa...

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Marketing. 4 min read

AN ANALYSIS OF THE IMPORTANCE OF MARKETING INFORMATION SYSTEM IN NEW PLANNING DEVELO...

This part which. Marketing information system played in the satisfaction of customers cannot be other emphasized in the sense that marketing information syste...

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Marketing. 4 min read

THE APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR COMPANY (A CASE ST...

Marketing activities play a vital role in the survival and growth of any organization. In recent time, marketing activities in the service Company have been p...

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Marketing. 4 min read

THE APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR COMPANY (A CASE ST...

Marketing activities play a vital role in the survival and growth of any organization. In recent time, marketing activities in the service Company have been p...

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Marketing. 3 min read

THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STU...

The major problem addressed in this study is exploration of the relevance of effect of branding of product marketing in industries that produces household goo...

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Marketing. 3 min read

THE EFFECT OF PERSONAL SELLING ON MARKETING PERFORMANCE OF INDUSTRIAL PRODUCT IN POR...

In our locality where the patronage of industrial product is common or high firm involve must devise means to keep their head water in term of sale and cost o...

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Marketing. 2 min read

THE EFFECT OF PRODUCT LIFE CYCLE ON ORGANIZATION SALES (A CASE STUDY OF UNILEVER NIG...

The research was conducted on the basis of an analysis of the marketing effect of product life cycle in achieving organizational sales objective of Unilever N...

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Marketing. 4 min read

THE EFFECT OF PROMOTIONAL MIX MARKETING OF AIRLINE SERVICE IN NIGERIA (A CASE STUDY ...

This research work is centered on the Effect of promotional mix Marketing of Airline services (Nigeria Airline). Promotional mix, of the product are almost ev...

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Marketing. 2 min read

THE EFFECT OF PROMOTIONAL MIX MARKETING OF AIRLINE SERVICE IN NIGERIA (A CASE STUDY ...

This research work is centered on the Effect of promotional mix Marketing of Airline services (Nigeria Airline). Promotional mix, of the product are almost ev...

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Marketing. 3 min read

The Evolution of Relationship Marketing Γ’β‚¬β€œ Term Paper...

Relationship Marketing is emerging as a new phenomenon however, relationship oriented marketing practices date back to the pre-Industrial era. In this article...

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Marketing. 2 min read

THE IMPACT MARKETING RESEARCH ON THE MARKETING PERFORMANCE OF SOFT DRINK IN NIGERIA ...

This work is based on finding out the impact of marketing research on the marketing of soft drink in 7 up bottling company. Chapter one which is the introduct...

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Marketing. 2 min read

THE IMPACT OF ADVERTISING ON THE COMPANY MARKETING GROWTH (A CASE STUDY OF PEACOCK P...

The purpose of this study is the impact of advertising on the companyÒ€ℒs marketing growth of peacock paint limited ikot Ekam Akwa ibom state. In carryin...

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Marketing. 2 min read

THE IMPACT OF COMMUNICATION GAP IN THE ACHIEVEMENT OF ORGANISATIONAL OBJECTIVE (A C...

The researcher needs to write on how he or she intends carrying out a study. The topic of this project is The Impact of Communication Gap in the Achievement o...

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Marketing. 2 min read

THE IMPACT OF COMMUNICATION GAP IN THE ACHIEVEMENT OF ORGANISATIONAL OBJECTIVE (A C...

The researcher needs to write on how he or she intends carrying out a study. The topic of this project is The Impact of Communication Gap in the Achievement o...

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Marketing. 2 min read

THE IMPACT OF COMMUNICATION GAP IN THE ACHIEVEMENT OF ORGANISATIONAL OBJECTIVE (A C...

The researcher needs to write on how he or she intends carrying out a study. The topic of this project is The Impact of Communication Gap in the Achievement o...

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Marketing. 4 min read

THE IMPACT OF MARKETING INFORMATION SYSTEM IN NEW PLANNING DEVELOPMENT (A CASE STUDY...

Marketing information system played in the satisfaction of customers cannot be other emphasized in the sense that marketing information system is that which f...

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Marketing. 2 min read

THE IMPACT OF NEW PRODUCT DEVELOPMENT ON THE SURVIVAL AND GROWTH OF A FIRM (A STUDY ...

This research work was under taken to elicit data in the impact of new product development on the survival and growth of a firm using Guinness plc Aba, Abia s...

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