Marketing Postgraduate Thesis Topics & Research Materials

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Marketing

Showing 1-330 of 900 Thesis

Marketing. 3 min read

Television viewing habit among families...

Television has been a common form of entertainment in households for decades, shaping the viewing habits and behaviors of families. This research project aims t...

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Marketing. 3 min read

Television viewership among students of secondary school students...

<p> </p><div><p><em>The research focused on television viewership among students of Kidvac Secondary School, Iree. Basically, t...

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Marketing. 2 min read

Television as tool for students education and development in nigeria ...

<p> </p><div><p><em>Broadcasting media particularly television is one of the major agents of socialization, education and mobil...

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Marketing. 2 min read

Television as an instrument of educational advancement...

<p> Television is believed by some people to be a technology from which children learn all sorts of social vices, this perception of people is not tota...

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Marketing. 2 min read

Television advertisement of milo beverage on consumers purchasing habit among reside...

<p> <em>Television as an audio-visual platform shows products and services as it is in a persuasive and enticing manner which placed it over othe...

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Marketing. 4 min read

Role of radio in mobilising electorate towards participating in governorship electio...

<p> <em>The flexibility of radio makes it a unique tool in reaching diverse audience including those in rural area on socio-economy and political...

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Marketing. 4 min read

Role of radio in achieving millennium development goals (mdgs)...

<p> The United Nations Millennium Development Goals are 8 goals that all 189 UN Member States have agreed to try to achieve by the year 2015. The Unite...

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Marketing. 2 min read

Readers’ perception on the credibility of nigerian newspaper on the internet...

Abstract: In the digital age, the credibility of news sources, particularly online newspapers, has become a critical issue. This study aims to explore readers'...

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Marketing. 3 min read

People’s perception on the impact of social media in managing brand reputation...

Abstract: This research project explores the perceptions of individuals regarding the impact of social media in managing brand reputation during times of crisi...

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Marketing. 3 min read

Impact of social media on students academic performance...

<p> The aim of the study was to analyze the impact of social media on the student’s academic performance [A study of students of University of Ab...

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Marketing. 3 min read

Electronic media use and social media development: a study of selected broadcast sta...

<p> This study is on electronic media use and social media development: a study of selected broadcast stations in PH. The total population for the stud...

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Marketing. 3 min read

Sexual appeals in television advertising: a content analysis of commercials aimed at...

<p> This study was on Sexual appeals in television Advertising a content analysis of commercials aimed at teenagers on DStv station of your choice. Th...

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Marketing. 4 min read

The use of social media platforms for advertisement among youths ...

<p> This study was on the use of social media platforms for advertisement among youths. The total population for the study is 200 students of universit...

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Marketing. 2 min read

An analysis of the effect of online publication on the revenue and employment levels...

Abstract: This research project aims to investigate the impact of online publication on the revenue and employment levels of The Punch newspaper in Nigeria. Th...

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Marketing. 2 min read

Sports radio programme and sports fandom in ibadan metropolis ...

<p> </p><p>The study assessed the effect of sports radio programme on sports fandom by focusing on the listenership of sports in Ibadan Me...

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Marketing. 3 min read

Impact of radio advertising in advocating against toxic widowhood practices in niger...

Abstract: Widowhood practices in Nigeria have long been a subject of concern due to the prevalence of harmful and toxic traditions that widows are often subjec...

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Marketing. 4 min read

Newspaper readership pattern among traders in major markets in uyo metropolis...

<p> </p><p>This study examined the newspaper readership pattern among traders in major markets in Uyo metropolis. The study objectives were...

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Marketing. 2 min read

Broadcast deregulation and efficient information dissemination in nigeria ...

<p> <em>Deregulation has been a blessing to all Nigerians because it makes private investors to establish their own television station in Nigeria...

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Marketing. 4 min read

Effects of ownership pattern and the editorial content of nigerian newspapers...

Abstract: This research study aims to investigate the effects of ownership patterns and editorial content in Nigerian newspapers. The ownership of media outlet...

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Marketing. 2 min read

Broadcast deregulation and efficient information dissemination in nigeria ...

<p> <em>Deregulation has been a blessing to all Nigerians because it makes private investors to establish their own television station in Nigeria...

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Marketing. 2 min read

Effectiveness of mass media in sensitizing against human trafficking in nigeria ...

Abstract: Human trafficking is a global issue that affects millions of people each year, including in Nigeria. The mass media has the potential to play a signi...

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Marketing. 3 min read

A content analysis of the punch and sun newspapers reportage of crime in nigeria ...

Abstract: This study examines the reportage of crime in Nigeria by two prominent newspapers, The Punch and The Sun. The research conducts a content analysis to...

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Marketing. 2 min read

An analysis of media ownership and the credibility of news reporting in nigeria...

<p> </p><p><em>This research work empirically analyzed media ownership and the credibility of news reporting in Nigeria. The objectiv...

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Marketing. 4 min read

An analytical study of newspaper paper reportage in combating national security prob...

Abstract: Newspapers play a crucial role in shaping public opinion and influencing government policies, especially in matters related to national security. Thi...

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Marketing. 4 min read

An analytical study of newspaper paper reportage in combating national security prob...

Abstract: Newspapers play a crucial role in informing the public about various national security issues. This research project aims to investigate the effectiv...

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Marketing. 3 min read

INTRODUCTION 1.1 Background of the Study The community newspapers are import...

The community newspapers are important forces in our society. They provide information and entertainment and, at the same time, have persuasive powers that are ...

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Marketing. 2 min read

An assessment of community newspaper in the promotion of cultural heritage in nigeri...

Abstract: Community newspapers play a crucial role in promoting and preserving cultural heritage in Nigeria. This study aims to assess the effectiveness of comm...

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Marketing. 4 min read

Prospect and challenges of media management in nigeria...

Abstract: Media management in Nigeria has become increasingly crucial in recent years due to the ever-evolving media landscape in the country. This research pro...

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Marketing. 4 min read

Public perception of newspaper coverage of ebola epidemic outbreak in nigeria ...

Abstract: The Ebola epidemic outbreak in Nigeria in 2014 garnered significant media coverage, with newspapers playing a crucial role in disseminating informatio...

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Marketing. 4 min read

Readers perception of the effectiveness of the print media in the creation of awaren...

<p> The increasing numbers of breast cancer cases around the world have led to various efforts to find ways of prevention, treatment, and diagnosis...

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