Project Abstract

Abstract
The impact of radio musical programmes on Nigerian youths is a topic of increasing interest and importance in the field of media studies. This research aims to explore the influence of radio music shows on the attitudes, behavior, and preferences of young people in Nigeria. The study will utilize both quantitative and qualitative research methods to gather data on the listening habits of Nigerian youths, their favorite radio music programs, and the effects of these programs on their daily lives. Through surveys and focus group discussions, the research will examine how radio musical programs shape the cultural identities and social interactions of Nigerian youths. It will also investigate the role of radio in introducing new music genres and artists to young audiences, as well as its impact on the promotion of local music talent. The study will consider factors such as the accessibility of radio programs, the diversity of music genres aired, and the influence of radio personalities on listeners. Furthermore, the research will analyze the potential negative effects of radio music programs on Nigerian youths, such as exposure to explicit content, reinforcement of negative stereotypes, and the promotion of materialistic values. By exploring both the positive and negative aspects of radio music shows, the study aims to provide insights into how this form of media can be harnessed to benefit the youth population in Nigeria. Overall, this research seeks to contribute to a better understanding of the role of radio musical programs in shaping the attitudes and behaviors of Nigerian youths. By shedding light on the various ways in which radio influences the lives of young people in Nigeria, the study aims to inform media practitioners, policymakers, and educators on how to leverage this powerful medium for positive social change. In conclusion, the findings of this research will offer valuable insights into the impact of radio music programs on Nigerian youths and provide recommendations for enhancing the quality and diversity of radio content targeted at young audiences.

Project Overview

INTRODUCTION

Lerner states that the inhabitants of third world nations must learn to empathize with the West for modern transformation of their societies to be possible. Schramm (1964), on the other hand, developed an interesting model in which he equates the level of social development of communication to various nations. Access to these modern mass media (Radio, Radio, films, telephone, and newspapers) is linked to individual modernity. Nigeria and other third world countries have reacted to these finding by inventing a substantial amount of their foreign exchange earnings to import radio and Radio transmitters and sets. The Radio programmes especially provide many powerful models for children and abundant opportunities for observational learning.
The Radio programmes include:

1. Vulgar Language – behaviours. Etc. that most parents do not want their children to imitate.

Studies have been found by early adolescence that the average Nigerian children have Listen toed thousands of dramatized murders and countless other acts of violence on Radio  (www.encarta.com). For many years, psychologists have debated the question of whether Listen to violence on Musical have detrimental effects on children. A number of experiments both inside and outside the laboratory have found evidence that Listening Musical violence is relayed to increased aggression in children.

Nigerians as exemplified by trends in Osun State Metropolis where Radio exports of Radio entertainment, information are shown in NTA Osun State, ESBS Radio, Minaj Channel, Cartoon Network, ESPN –“Expanded Sports programmes Network” channel provided by various satellite transmission operators as DSMUSICAL, Multi – Choice, Music Radio, Euro – sports, etc. Have raised Nigerians eyebrows to such Radio Musical Proggrammes. Thereby, making them to behave like them, associate with them and even speaks like them. Even our generation that is shown on NTA Osun State and the youth perspective on ESBS are presented by youth and replete with music video of Radio origin dominated by rape stars as (Late) Tupac, Beyonce, Ashanti, 50-Cent, Sean Paul, Kelly Rowland, Celine Dion, etc. It is the researcher’s believe that Radio Radio especially American Radio exports have a strategic “weapon” aimed to over power Nigerian youths.