Project Abstract

Abstract
This research project aims to explore the attitude and perception of female students towards journalism as a career choice. Journalism is a field traditionally dominated by male professionals, and understanding the factors that influence female students' attitudes towards pursuing a career in journalism is crucial for promoting gender diversity in the industry. The study will utilize a mixed-methods approach, combining surveys and in-depth interviews to gather data from female students enrolled in journalism and related programs. The research will investigate various aspects of female students' attitudes towards journalism, including their perceptions of the industry, career prospects, gender dynamics, and personal motivations. By examining these factors, the study seeks to identify barriers and opportunities that influence female students' decision-making processes when considering journalism as a career option. Additionally, the project aims to explore how perceptions of journalism as a profession differ among female students from diverse backgrounds, such as varying socio-economic statuses, cultural influences, and educational experiences. Through the analysis of survey data and in-depth interviews, the research will provide insights into the factors that shape female students' attitudes towards journalism and the underlying reasons for their career aspirations or hesitations. The findings from this study can inform educational institutions, media organizations, and policymakers about strategies to attract and retain more female talent in the journalism industry. By understanding the unique perspectives and challenges faced by female students, stakeholders can develop targeted initiatives to support their career development and foster a more inclusive and diverse journalism workforce. Ultimately, this research project aims to contribute to the advancement of gender equality in the field of journalism by shedding light on the attitudes and perceptions of female students towards pursuing a career in this profession. By addressing the specific concerns and aspirations of female students, the study seeks to facilitate a more supportive and inclusive environment that encourages women to thrive and succeed in journalism. The insights gained from this research can guide efforts to promote gender diversity, equity, and representation within the journalism industry, ultimately benefiting both female professionals and the broader media landscape.

Project Overview

On the yearly basis universities, polytechnics, media colleges and institutes are graduating students hopefully to work in form of the media but the reverse appears to the case among the students particularly female ones who prefer other careers. This opinion require the empirical studies to establish its real position; it is on this notion that this paper examines the attitude and perception of female mass communication students of Kwara State University, Malete towards chosen journalism or its related arms like public relations as a career. The research was anchored on individual difference and perception theory. Survey research method was adopted while questions were administered to the respondents within the institution were drawn using multistage sampling procedure from 100-400 level. The data collected were analysed and interpreted using descriptive statistics (frequency percentage and tables). Findings show that majority of the respondents did not wish to practice journalism despite the years spent in learning, stressing that journalism is time consuming job with no time for husband and children coupled with discrimination and other hazards attached to it especially during election, crisis etc. although some still believe that they can practice as either freelance or just as broadcasters. The research recommended that Media houses should make it as a point of duty to employ more of the female Journalists just like they employ the male Journalists. Men who are opportune to marry female Journalists should encourage them to practice their profession as this will broaden their horizon and also help the family to be current on things happening in the world while salaries of working Journalists should be increased so as to motivate and change the Negative Attitude of Female Mass Communication Students Towards Journalism A Career To Positive on one.