Project Abstract

Abstract
This research study explores the impact of social media on information seeking behavior in academic libraries. With the rise of social media platforms in the digital age, there has been a significant shift in how individuals seek and access information. Academic libraries play a crucial role in providing resources and services to support the information needs of students, faculty, and researchers. Understanding how social media influences information-seeking behavior in the academic library setting is essential for librarians and information professionals to adapt their services and resources effectively. The research begins with an introduction that sets the context for the study, followed by a background section that provides a comprehensive overview of existing literature on social media and information seeking behavior in academic libraries. The problem statement identifies the gap in the current research and highlights the need for further investigation into this area. The objectives of the study aim to examine the relationship between social media use and information seeking behavior, identify the benefits and challenges of social media in academic libraries, and propose recommendations for enhancing information services. Limitations of the study are acknowledged, including potential biases in data collection and analysis, as well as constraints related to time and resources. The scope of the study focuses on undergraduate and graduate students, faculty members, and researchers in academic libraries, with an emphasis on the impact of social media on their information seeking behavior. The significance of the study lies in its potential to contribute valuable insights to the field of library and information science, informing best practices for integrating social media into academic library services. The structure of the research outlines the organization of the study, including the chapters dedicated to literature review, research methodology, discussion of findings, and conclusion. Definitions of key terms are provided to clarify the terminology used throughout the research. The literature review chapter explores ten key themes related to social media and information seeking behavior in academic libraries, drawing on a range of scholarly sources to provide a comprehensive overview of the topic. The research methodology chapter outlines the research design, data collection methods, sampling strategy, and data analysis techniques used in the study. The discussion of findings chapter presents a detailed analysis of the data collected, highlighting the ways in which social media influences information seeking behavior in academic libraries. Key findings are discussed in relation to the research objectives, and implications for practice are identified. The conclusion chapter offers a summary of the research findings, recommendations for future research, and potential implications for academic library services. In conclusion, this research study sheds light on the impact of social media on information seeking behavior in academic libraries, providing valuable insights for librarians, information professionals, and researchers in the field of library and information science. By understanding how social media influences information seeking behavior, academic libraries can better support the diverse information needs of their users and enhance the overall quality of their services. Word count 401

Project Overview