<p>1. Introduction<br> - Significance of Digital Marketing in Business Education<br> - Objectives of the Study<br>2. Literature Review<br> - Evolution of Digital Marketing<br> - Digital Marketing Skills for Business Students<br>3. Methodology<br> - Research Design and Data Collection<br> - Surveys and Interviews<br>4. Integration of Digital Marketing in Business Curriculum<br> - Core Concepts and Case Studies<br> - Practical Applications and Projects<br>5. Developing Digital Marketing Skills<br> - Training and Workshops<br> - Industry Certifications and Partnerships<br></p>
This project aims to examine the influence of digital marketing on business education. It will explore how the evolving landscape of digital marketing is shaping the curriculum and pedagogical approaches in business programs. The project will also assess the skills and knowledge required for students to succeed in the digital marketing era and propose strategies for integrating relevant concepts into business education.
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🎓 Postgraduate/Undergraduate Research works
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