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</p><p><strong>TABLE OF CONTENT</strong></p><p><strong>
Chapter ONE
</strong></p><p>1.1 Introduction</p><p>1.2 Background of the study</p><p>1.3 Statement of the problem</p><p>1.4 Objective of the study</p><p>1.5 Research hypothesis</p><p>1.6 Significance of the study</p><p>1.7 Limitation of the study</p><p>1.8 Definition of the term</p><p><strong>
Chapter TWO
</strong></p><p>2.0 Review of related literature</p><p>2.1 The impact of tourism</p><p>2.2 The service of tourism</p><p>2.3 Tourism potentials in Enugu state</p><p>2.4 Characteristics of tourism services</p><p>2.5 Marketing mix</p><p>2.6 Marketing strategy</p><p>2.7 Benefits</p><p>2.8 The needs for tourism development.</p><p><strong>
Chapter THREE
</strong></p><p>3.1 Research methodology and design</p><p>3.2 Population of the study</p><p>3.3 Sample size</p><p>3.4 Sampling technique</p><p>3.5 Treatment of data</p><p>3.6 Research instrument.</p><p><strong>
Chapter FOUR
</strong></p><p><strong>DATA PRESENTATION, ANALYSIS AND INTERPRETATION</strong></p><p>4.1 Data presentation and interpretation</p><p>4.2 Test of hypothesis</p><p><strong>
Chapter FIVE
</strong></p><p><strong>SUMMARY OF FINDINGS, RECOMMENDATION AND CONCLUSION</strong></p><p>Summary of findings</p><p>Recommendation</p><p>Conclusion</p><p>Bibliography</p><p>Appendix</p><p>Questionnaire</p><p><strong>LIST OF TABLES.</strong></p><p>1.How long the staff of the tourist organization has been in office</p><ol><li>Assessing the quality of services provided by their organizations</li><li><p>The organization sources of fund.</p></li><li><p>The price of adopted by the tourist organization leads to increase insides.</p></li><li><p>Factors that influence the price of the product.</p></li></ol><ol><li>Setting the prices of their product</li><li>Period the organization record greatest sales.</li><li>Strategies adopted by various tourist organizations to attract customers for the service</li><li>Advertising media used by the tourist organization.</li><li>Whether the tourist organization have marketing department.</li><li>Marketing strategy used by tourist organization to increase sales</li><li>Distribution according to sex</li><li>Distribution according to materials status</li><li>Distribution according to academic qualifications</li><li>Distribution according to age</li><li>The quality to tourist products services offered.</li><li>Distribution strategies adopted by tourist organization to attract customers.</li><li>Tourist products provided by tourist organization in Enugu state leads to increase in sales.</li><li>What the prices of tourist patronage on Enugu state.</li><li>Promotional strategies of tourist organization in Enugu state leads to customer awareness.</li><li>Assessing the environment the tourist centers in Enugu state operate.</li><li>Distribution in terms of patronage</li><li>Distribution according to sex</li><li>Distribution according to marital status</li><li>Distribution according age.</li></ol>
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