<p>1. Introduction to Agricultural Economics and Marketing<br> 1.1 Definition and Scope<br> 1.2 Importance in the Agricultural Sector<br><br>2. Economic Principles in Agriculture<br> 2.1 Supply and Demand Analysis<br> 2.2 Price Determination and Market Equilibrium<br> 2.3 Elasticity of Demand and Supply<br> 2.4 Cost-Benefit Analysis in Agriculture<br><br>3. Agricultural Production Economics<br> 3.1 Factors of Production<br> 3.2 Production Function Analysis<br> 3.3 Farm Management and Decision Making<br> 3.4 Risk and Uncertainty in Agricultural Production<br><br>4. Agricultural Market Structures<br> 4.1 Perfect Competition<br> 4.2 Monopoly and Oligopoly<br> 4.3 Monopolistic Competition<br> 4.4 Market Power and Price Discrimination<br><br>5. Agricultural Marketing Channels<br> 5.1 Types of Marketing Channels<br> 5.2 Functions and Roles of Intermediaries<br> 5.3 Vertical Integration and Contract Farming<br> 5.4 Electronic and Online Marketing Platforms<br><br>6. Market Information and Analysis<br> 6.1 Market Research and Data Collection<br> 6.2 Price Forecasting and Analysis<br> 6.3 Market Segmentation and Targeting<br> 6.4 Consumer Behavior and Preferences<br><br>7. Agricultural Price Policies and Interventions<br> 7.1 Price Supports and Subsidies<br> 7.2 Price Stabilization Mechanisms<br> 7.3 Government Intervention in Agricultural Markets<br> 7.4 Trade Policies and Tariffs<br><br>8. Agricultural Risk Management and Insurance<br> 8.1 Types of Agricultural Risks<br> 8.2 Risk Assessment and Mitigation Strategies<br> 8.3 Crop Insurance and Income Protection<br> 8.4 Weather Derivatives and Futures Contracts<br><br>9. Agricultural Marketing Strategies<br> 9.1 Product Differentiation and Branding<br> 9.2 Pricing Strategies and Revenue Management<br> 9.3 Promotional Techniques and Advertising<br> 9.4 Distribution and Channel Management<br><br>10. International Agricultural Trade<br> 10.1 Globalization and Trade Liberalization<br> 10.2 Comparative Advantage and Trade Patterns<br> 10.3 Trade Agreements and Organizations<br> 10.4 Export Promotion and Market Access<br><br>11. Sustainable Agriculture and Market Sustainability<br> 11.1 Environmental and Social Considerations<br> 11.2 Organic and Fair Trade Certification<br> 11.3 Green Marketing and Consumer Awareness<br> 11.4 Sustainable Supply Chain Management<br><br>12. Future Trends and Challenges in Agricultural Economics and Marketing<br> 12.1 Technological Advancements and Digitalization<br> 12.2 Climate Change and Adaptation Strategies<br> 12.3 Changing Consumer Preferences and Demographics<br> 12.4 Policy Reforms and Market Integration<br><br>Conclusion<br></p>
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