Thesis Abstract

Abstract
This thesis examines the impact of social media on identity formation among young adults. In recent years, social media platforms have become integral parts of daily life for many individuals, particularly young adults. The study seeks to explore how the pervasive use of social media influences the construction and expression of personal identity among this demographic group. Through a comprehensive review of existing literature, the research aims to identify key theories and concepts related to identity formation and social media usage. Additionally, the study employs a mixed-methods approach, combining qualitative interviews and quantitative surveys to gather data from a diverse sample of young adults. Chapter One provides an introduction to the topic, outlining the background of the study, problem statement, objectives, limitations, scope, significance, structure of the thesis, and definitions of key terms. Chapter Two consists of a detailed literature review that explores various aspects of identity formation and social media usage, including self-presentation, self-disclosure, identity performance, and online identity management. Chapter Three delves into the research methodology, detailing the research design, sampling techniques, data collection methods, and data analysis procedures. The chapter also discusses ethical considerations and limitations of the study. Chapter Four presents the findings of the research, analyzing the data collected from interviews and surveys to identify patterns and themes related to the impact of social media on identity formation among young adults. The results highlight the complex interplay between social media usage and identity construction, revealing how individuals curate and present different aspects of themselves online. The findings also underscore the role of social media in shaping perceptions of self and others, as well as the impact of online interactions on self-esteem and self-concept. Chapter Five offers a conclusion and summary of the thesis, discussing the implications of the research findings and suggesting avenues for future research in this area. Overall, this thesis contributes to the growing body of literature on social media and identity formation, shedding light on the ways in which young adults navigate their identities in the digital age. By examining the dynamics of social media engagement and its effects on self-perception, the study offers valuable insights into the evolving nature of identity in contemporary society.

Thesis Overview