Thesis Abstract

In this study, the researcher set out to examine the role of the electronic media in the crusade for moral probity and youth development. Towards this end, 81 staff of NTA and Radio Nigeria were randomly selected to form the study sample. The members of this study sample were given of copies of structured questionnaires to complete. Their responses were analyzed using percentages and chi-square test. The result of the analysis revealed the findings discussed below.
–    The electronic media are potent tools for the crusade for moral probity and youth development in Nigeria. This is because that are used for exposing the dangers of bad moral behaviors as well as the benefits of moral probity to the youth.
–    The electronic media encounter problems in their crusade for moral probity and youth development. Some of these problems include lack of interest on youth programmes by the Nigeria youths, inadequate funds to procedure youth programmes regularly and lack of skilled staff to produce interesting youth programmes.
–    The electronic media could be made effective in their crusade for youth development when the following steps are taken.
a.    They (the electronic media house) should send their staff for training regularly
b.    The government should subsidize the cost of producing youths programs
c.    The electronic media should create a separate department which would be in charge of producing youth programmes.

Thesis Overview