Home / Marketing / Physical distribution management in brewery industries (a case study of nigerian breweries plc enugu)

Physical distribution management in brewery industries (a case study of nigerian breweries plc enugu)

 

Table Of Contents


Thesis Abstract

<p> </p><p>If a company has a good product, well branded and priced, required and proper promotion done but could not get to the users as and when required, the company has succeeded in achieving nothing.</p><p>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Therefore, the objective of this study is to ascertain whether the company has sufficient number of functional distributors, dependable source of raw materials and good distribution network.</p><p>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Chapter one contained a general discussion on distribution. It went further to find out if the company have dependable source of raw materials and from the objectives of the study four hypothesis were formulated.</p><p>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Literature review tried to examine both the empirical and non-empirical works available on the subject of the study.</p><p>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Chapter three dealt with the design of the study. The methods of relevant data collection, distribution and treatment of data were also discussed.</p><p>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; The data collected from the survey were analyzed and interpreted in chapter four,</p><p>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Finally, the summary of findings, conclusion and recommendations were contained in chapter five. It is the belief of the researcher that if Nigerian Brewery and other brewery industries would put the recommendation given in the study to use that there would be a drastic charge in the services offered and continuous increase of profitability on the side of the company.</p> <br><p></p>

Thesis Overview

<p> </p><p><strong>INTRODUCTION</strong></p><p><strong>1.1 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; BACKGROUND OF THE STUDY</strong></p><p>Production is the creation of goods and services, the goods and services can be produced in factories, industries, firms or companies. Production is not complete until the products / services get to end user or consumer. This can be obtained through the distribution process and that complete the production cycle. The distribution activity is equally referred to as physical distribution management (PDM), Marketing logistics and material management. Physical distribution system includes; transportation, material handling, order processing, inventory control, warehousing and packing into a complete distribution strategy.</p> <br><p></p>

Blazingprojects Mobile App

📚 Over 50,000 Project Materials
📱 100% Offline: No internet needed
📝 Over 98 Departments
🔍 Project Journal Publishing
🎓 Undergraduate/Postgraduate
📥 Instant Whatsapp/Email Delivery

Blazingprojects App

Related Research

Marketing. 3 min read

The Impact of Influencer Marketing on Consumer Purchase Intentions...

The project titled "The Impact of Influencer Marketing on Consumer Purchase Intentions" aims to investigate the increasingly prevalent marketing strat...

BP
Blazingprojects
Read more →
Marketing. 4 min read

Utilizing Augmented Reality in Retail Marketing Strategies...

The project titled "Utilizing Augmented Reality in Retail Marketing Strategies" aims to explore the application of augmented reality (AR) technology i...

BP
Blazingprojects
Read more →
Marketing. 3 min read

Utilizing Augmented Reality in Retail Marketing Strategies...

The project titled "Utilizing Augmented Reality in Retail Marketing Strategies" focuses on exploring the application of augmented reality (AR) technol...

BP
Blazingprojects
Read more →
Marketing. 2 min read

The Impact of Influencer Marketing on Consumer Purchase Behavior in the Fashion Indu...

The project titled "The Impact of Influencer Marketing on Consumer Purchase Behavior in the Fashion Industry" aims to investigate and analyze the infl...

BP
Blazingprojects
Read more →
Marketing. 2 min read

Utilizing Virtual Reality Technology for Immersive Brand Experiences in Marketing Ca...

The project titled "Utilizing Virtual Reality Technology for Immersive Brand Experiences in Marketing Campaigns" aims to explore the innovative use of...

BP
Blazingprojects
Read more →
Marketing. 4 min read

The Impact of Influencer Marketing on Consumer Purchase Behavior in the Fashion Indu...

The research project titled "The Impact of Influencer Marketing on Consumer Purchase Behavior in the Fashion Industry" aims to explore the significant...

BP
Blazingprojects
Read more →
Marketing. 4 min read

The Impact of Social Media Influencers on Consumer Purchase Behavior in the Beauty I...

The project titled "The Impact of Social Media Influencers on Consumer Purchase Behavior in the Beauty Industry" focuses on exploring the significant ...

BP
Blazingprojects
Read more →
Marketing. 4 min read

The Impact of Influencer Marketing on Consumer Purchase Intentions in the Beauty Ind...

The project titled "The Impact of Influencer Marketing on Consumer Purchase Intentions in the Beauty Industry" aims to investigate the influence of in...

BP
Blazingprojects
Read more →
Marketing. 4 min read

Utilizing Augmented Reality in Marketing Campaigns to Enhance Consumer Engagement...

The project titled "Utilizing Augmented Reality in Marketing Campaigns to Enhance Consumer Engagement" aims to explore the integration of augmented re...

BP
Blazingprojects
Read more →
WhatsApp Click here to chat with us