Chapter ONE

1.1 Introduction
1.2 Background of Study
1.3 Problem Statement
1.4 Objective of Study
1.5 Limitation of Study
1.6 Scope of Study
1.7 Significance of Study
1.8 Structure of the Research
1.9 Definition of Terms

Chapter TWO

2.1 Evolution of Marketing in Hospitality Industry
2.2 Importance of Marketing Management in Hospitality Industry
2.3 Marketing Strategies in the Hospitality Industry
2.4 Customer Relationship Management in Hospitality
2.5 Digital Marketing in the Hospitality Sector
2.6 Branding and Positioning in Hospitality
2.7 Pricing Strategies in the Hospitality Industry
2.8 Marketing Communication in the Hospitality Sector
2.9 Trends in Hospitality Marketing
2.10 Challenges in Marketing Management in the Hospitality Industry

Chapter THREE

3.1 Research Design and Methodology
3.2 Data Collection Methods
3.3 Sampling Techniques
3.4 Research Instruments
3.5 Data Analysis Procedures
3.6 Ethical Considerations
3.7 Validity and Reliability
3.8 Limitations of the Methodology

Chapter FOUR

4.1 Analysis of Marketing Strategies in Hospitality Industry
4.2 Evaluation of Customer Relationship Management Practices
4.3 Impact of Digital Marketing on Hospitality Businesses
4.4 Branding and Positioning Effectiveness
4.5 Pricing Strategy Effectiveness
4.6 Effectiveness of Marketing Communication
4.7 Assessment of Marketing Trends
4.8 Overcoming Challenges in Marketing Management

Chapter FIVE

5.1 Conclusion and Summary of Findings
5.2 Overview of Research Objectives
5.3 Contributions to the Hospitality Industry
5.4 Implications for Marketing Management
5.5 Recommendations for Future Research
5.6 Conclusion Statement