Thesis Abstract

<p> This research project aims to explore the use of data visualization in communicating library impact and value. The study will investigate the various methods and techniques of data visualization employed by libraries to convey their contributions to the community, demonstrate their value to stakeholders, and inform decision-making processes. By examining the effectiveness of data visualization in communicating library impact and value, the research seeks to provide insights into how libraries can harness visual representations of data to enhance their advocacy and demonstrate their significance. <br></p>

Thesis Overview

<p> </p><div><div><div><div><div>In an era of increasing emphasis on accountability and impact assessment, libraries are seeking effective ways to communicate their value and contributions to stakeholders. This study aims to comprehensively explore the use of data visualization in communicating library impact and value. By investigating the various methods and techniques of data visualization employed by libraries to convey their contributions to the community, demonstrate their value to stakeholders, and inform decision-making processes, the research seeks to provide insights into how libraries can harness visual representations of data to enhance their advocacy and demonstrate their significance.</div><div>Drawing upon a theoretical framework and existing literature, the research endeavors to provide a comprehensive understanding of the role of data visualization in libraries and its impact on stakeholder engagement. Through the utilization of a mixed-methods approach, the study aims to gather insights from library professionals, stakeholders, and users to assess the effectiveness of data visualization in communicating library impact and value and identify opportunities for improvement.</div><div>The findings of this research are expected to contribute to the ongoing discourse on the use of data visualization in libraries, providing valuable insights for library practitioners, advocates, and stakeholders seeking to optimize their communication strategies and advocacy efforts. Ultimately, this study aims to offer recommendations for enhancing library advocacy through data visualization and anticipate future trends in data visualization for libraries, furthering the mission of libraries as essential hubs for fostering community engagement and demonstrating their value to society.</div></div><div><div><div><div><div></div></div><div><div></div></div></div><div><div><div></div></div><div><div></div></div><div><div></div></div></div></div></div></div></div></div><div><div><br> </div></div><br><p></p>