Thesis Abstract

Abstract
The integration of digital technology within traditional art practices has become a significant phenomenon in contemporary society, revolutionizing the way art is created, accessed, and experienced. This thesis explores the multifaceted impact of digital technology on traditional art forms and practices, aiming to provide a comprehensive understanding of the opportunities and challenges presented by this intersection. The study delves into how digital tools and platforms have transformed traditional art creation processes, distribution channels, and audience engagement strategies. Through a combination of theoretical analysis and empirical research, the research investigates the evolving relationship between digital technology and traditional art practices, shedding light on the implications for artists, audiences, and the broader art ecosystem. Chapter 1 sets the foundation for the study by introducing the research topic, providing a background of the study, articulating the problem statement, outlining the objectives, discussing the limitations and scope of the study, highlighting the significance of the research, and presenting the structure of the thesis. Additionally, key terms relevant to the study are defined to establish a common understanding of the concepts explored. Chapter 2 comprises a comprehensive literature review that examines existing scholarship on the influence of digital technology on traditional art practices. This section critically analyzes key themes such as the democratization of art creation, the digitalization of art consumption, the role of social media in art dissemination, and the impact of virtual reality and artificial intelligence on artistic expression. The review synthesizes diverse perspectives to offer a nuanced understanding of the complex dynamics at play in the intersection of digital technology and traditional art forms. Chapter 3 outlines the research methodology employed in the study, detailing the research design, data collection methods, sampling strategy, and data analysis techniques. The chapter elaborates on the research approach taken to investigate the research questions and achieve the study objectives. By adopting a mixed-methods approach, the research aims to triangulate findings and enhance the validity and reliability of the results. Chapter 4 presents a detailed discussion of the research findings, drawing insights from the empirical data collected during the study. The chapter examines the impact of digital technology on traditional art practices from multiple perspectives, including artistic creativity, audience engagement, market dynamics, and cultural preservation. Through thematic analysis and case studies, the chapter illuminates the opportunities and challenges arising from the integration of digital tools in traditional artistic processes. Chapter 5 serves as the conclusion and summary of the thesis, offering a synthesis of the key findings, implications, and recommendations derived from the study. The chapter reflects on the broader significance of the research findings for the fields of fine and applied arts, digital technology, and cultural studies. Finally, the conclusion highlights avenues for future research and underscores the ongoing evolution of traditional art practices in the digital age. In conclusion, this thesis contributes to the growing body of knowledge on the influence of digital technology on traditional art practices, offering insights into the transformative potential of digital tools in reshaping artistic creation, consumption, and engagement. By bridging the gap between traditional art forms and emerging digital technologies, the study seeks to enrich scholarly discourse and inform practical strategies for artists, cultural institutions, and policymakers navigating the evolving landscape of contemporary art practices.

Thesis Overview