Evaluating the effectiveness of bank branch networks in serving customers.
Table Of Contents
<p>1. Introduction<br> 1.1 Background<br> 1.2 Research Objectives<br> 1.3 Research Questions<br> 1.4 Significance of the Study<br>2. Literature Review<br> 2.1 Theoretical Framework<br> 2.2 Evolution of Bank Branch Networks<br> 2.3 Performance Metrics for Bank Branch Networks<br> 2.4 Gaps in the Literature<br>3. Methodology<br> 3.1 Research Design<br> 3.2 Data Collection<br> 3.3 Sample Selection<br> 3.4 Variables and Measurements<br> 3.5 Data Analysis<br>4. Results and Analysis<br> 4.1 Descriptive Statistics<br> 4.2 Survey Analysis<br> 4.3 Interview Analysis<br>5. Discussion<br> 5.1 Interpretation of Results<br> 5.2 Comparison with Previous Studies<br> 5.3 Implications for Theory and Practice<br></p>
Thesis Abstract
<p> This research aims to evaluate the effectiveness of bank branch networks in serving customers. With the rise of digital banking, the role and relevance of physical bank branches have been questioned. This study will assess the performance of bank branch networks in terms of accessibility, convenience, and customer satisfaction. The research will employ a combination of quantitative and qualitative methods, including surveys and interviews with bank customers. The findings will provide insights into the effectiveness of bank branch networks and inform banks on how to optimize their physical presence to meet customer needs in the digital age. <br></p>Thesis Overview
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