Designing a Logo for a Music Streaming Platform
Table Of Contents
1. Introduction
1.1 Background
1.2 Objectives
1.3 Design Brief
2. Market Research
2.1 Analysis of Competitors' Logos
2.2 Target Audience and User Preferences
2.3 Trends in Music Streaming Platform Logos
3. Design Concepts
3.1 Concept 1: Symbolic Representation of Music
3.2 Concept 2: Typography and Wordmark Design
3.3 Concept 3: Abstract and Minimalist Approach
4. Iterative Design Process
4.1 Sketching and Initial Design Exploration
4.2 Feedback and Iteration
4.3 Finalizing the Logo Design
5. Color, Typography, and Symbolism
5.1 Color Psychology and Emotional Response
5.2 Typography Selection and Brand Identity
5.3 Symbolism and Visual Representation
Thesis Abstract
This project aims to design a logo for a music streaming platform. A logo is a crucial visual element that represents the identity and values of a brand. In the context of a music streaming platform, the logo should capture the essence of music, evoke emotions, and resonate with the target audience. This design project will involve conducting market research, exploring different design concepts, and refining the chosen logo through an iterative design process. By considering factors such as color psychology, typography, and symbolism, this project seeks to create a visually appealing and memorable logo that effectively communicates the brand's identity and purpose.
Thesis Overview
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