Thesis Abstract

Abstract
Archaeological sites are valuable cultural assets that have the potential to contribute significantly to tourism development in various regions globally. This thesis investigates the impact of archaeological site preservation on tourism development in a specific region, focusing on understanding the relationship between heritage preservation efforts and tourism growth. The study aims to provide insights into how the preservation of archaeological sites influences tourism activities, visitor experiences, and destination attractiveness. The research begins with an exploration of the background of the study, highlighting the importance of archaeological sites as cultural heritage assets and their role in promoting tourism. The problem statement underscores the challenges and opportunities associated with balancing preservation efforts with tourism development goals. The objectives of the study are to examine the effects of archaeological site preservation on tourism, identify key factors influencing visitor perceptions and behaviors, and propose strategies for sustainable heritage tourism management. The methodology chapter outlines the research approach, which combines qualitative and quantitative methods to gather data from visitors, site managers, and stakeholders. Data collection techniques include surveys, interviews, and observation, aiming to capture diverse perspectives on the topic. The findings chapter presents a detailed analysis of the data, highlighting the positive and negative impacts of archaeological site preservation on tourism development. Key themes such as authenticity, accessibility, interpretation, and community involvement are discussed in relation to visitor experiences and site management practices. The discussion chapter critically evaluates the findings and proposes recommendations for enhancing the synergy between archaeological site preservation and tourism development. Strategies for improving site management, visitor engagement, and destination marketing are suggested to maximize the economic, social, and cultural benefits of heritage tourism. The conclusion summarizes the key findings of the study and emphasizes the importance of integrating heritage conservation and tourism promotion for sustainable development. Overall, this thesis contributes to the existing literature on heritage tourism by offering a comprehensive analysis of the impact of archaeological site preservation on tourism development in a specific region. The research findings provide valuable insights for policymakers, heritage managers, and tourism practitioners seeking to leverage archaeological assets for sustainable tourism growth and cultural preservation.

Thesis Overview