Thesis Abstract

Abstract
This thesis examines the dynamic relationship between archaeological sites and tourism development, focusing on the impact of these historical sites on tourism activities. The study adopts a case study approach to explore the intricate connections between archaeological heritage and tourism promotion, with a particular emphasis on how these sites contribute to the overall development of tourism destinations. By analyzing a specific archaeological site as a case study, this research aims to uncover the multifaceted ways in which such sites influence tourism patterns and visitor experiences. The introduction sets the stage by highlighting the significance of archaeological sites in the context of tourism development. The background of the study provides a comprehensive overview of the intersection between archaeology and tourism, underscoring the importance of preserving and promoting cultural heritage for tourism purposes. The problem statement identifies the gaps in existing literature and underscores the need to delve deeper into the impact of archaeological sites on tourism. The objectives of the study are to assess the influence of archaeological sites on tourism development, explore the factors that attract visitors to these sites, and examine the challenges and opportunities associated with managing archaeological heritage for tourism purposes. The study acknowledges its limitations, such as constraints in data availability and the potential biases in visitor perceptions. The scope of the study encompasses a detailed analysis of a specific archaeological site and its impact on local tourism, providing insights into broader trends and implications for tourism development. The significance of the study lies in its potential to inform heritage management strategies, tourism planning initiatives, and sustainable development practices in the context of cultural tourism. The literature review delves into ten key themes, including the role of archaeological sites in tourism promotion, the conservation challenges faced by heritage sites, the interpretation and presentation of archaeological heritage for visitors, and the economic benefits of heritage tourism. By synthesizing existing research, the study aims to build a robust theoretical framework for understanding the complex interactions between archaeology and tourism. The research methodology outlines the approach taken to collect and analyze data, including qualitative methods such as interviews, site observations, and document analysis. The chapter discusses sampling techniques, data collection procedures, and data analysis methods to ensure the rigor and validity of the study findings. The discussion of findings chapter presents a detailed analysis of the data collected, highlighting the key insights regarding the impact of archaeological sites on tourism development. The chapter explores visitor motivations, satisfaction levels, and perceptions of the archaeological site, shedding light on the factors that shape tourist experiences at heritage destinations. Finally, the conclusion and summary chapter synthesizes the key findings, discusses their implications for tourism development and heritage management, and offers recommendations for future research and policy initiatives. The thesis concludes by emphasizing the importance of balancing tourism promotion with heritage conservation to ensure the sustainable development of archaeological sites as tourism assets. In conclusion, this thesis contributes to the existing body of knowledge by providing a comprehensive analysis of the impact of archaeological sites on tourism development. By examining a specific case study, the research offers valuable insights into the complex interplay between cultural heritage and tourism, highlighting the importance of preserving and promoting archaeological sites for sustainable tourism development.

Thesis Overview